Seorang jurutera yang menulis isi hatinya. Sebuah jurnal kehidupan.
Sunday 15 July 2012
10 Reasons for Failures of new products
1. Inadequate market analysis.
2. Product problems of defects.
3. Lack of effective marketing effort.
4. Higher costs than anticipated.
5. Competitive strength or reaction.
6. Poor timing of introduction.
7. Technical or production problems.
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