Kembara Insan / Engineer's Blog: 3 strategies

Saturday 16 February 2013

3 strategies

three competitors with three different marketing strategies in the tyre market:

Goodyear chose a strategy of mass volume, and adopting low cost market leadership.
Michelin chose a product development strategy and invested in new technology and research and development to develop the radial tyre. This eventually redefined customer needs and made the cross-ply tyre obsolete.
Armstrong Rubber adopted a third strategy: exploring specialist application by focusing on special tyres for agricultural, aviation and civil engineering market segments.

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Write to inspire

1. Get out of your head and write from your heart.

2. Some write to inspire and some inspire to write. (Alankrita)

3. All you have to do is to write one true sentence. Write the truest sentence that you know. (Ernest Hemingway)

4. It is okay to write garbage - as long as you edit brilliantly. (C.J. Cherryh)

5. Don't forget, no one else sees the world the way you do, so no one else can tell the stories that you have to tell. (Charles de Lint)

6. I write to inspire, to create, to motivate. (Christen Blades)

7. Look it your heart and write.

8. You don't write because you want to say something, you write because you have something to say. (F. Scott Fitzgerald)

9. If I waited for perfection, I would never write a word. (Margaret Atwood)

10. Better to write for yourself and have no public, than write for the public and have no self. (Cyril Connolly)

11. I write to inspire, I write to educate, I write to give voice to the voiceless, I write because my world depends on my work, I write because I want to he heard even without a platform. (Love Igbeboh)

12. By doing what you love, you inspire & awaken the hearts of others.

13. Work for a cause, not for applause. Live life to express, not to impress. (Grace Lichtenstein)

Saturday 16 February 2013

3 strategies

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