Friday, 1 April 2011

Competitive Advantages

  • Cost leadership strategy
  • Differentiation strategy
  • Niche strategy - be the best in quality, speed or cost in the market
  • Growth strategy
  • Alliance strategy - joint ventures
  • Innovation strategy - new products
  • Operational effectiveness strategy
  • Customer-orientation strategy
  • Time strategy
  • Entry barriers strategy
  • Lock in customers or suppliers strategy
  • Increase switching costs strategy

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