Improving productivity

1. Cutting cost.
2. Increasing margins.
3. Improving quality of products / products mix.
4. Increasing price.
5. Increasing market penetration.
6. Extending product lines.
7. Geographic expansion.

}Bootstrapping

◦A third source of seed money for a new venture is referred to as bootstrapping.

◦Bootstrapping is finding ways to avoid the need for external financing or funding through creativity, ingenuity, thriftiness, cost-cutting, or any means necessary.

◦Many entrepreneurs bootstrap out of necessity.