Kembara Insan / Engineer's Blog: Marketing Warfare Strategy

Wednesday 14 September 2011

Marketing Warfare Strategy

Philip Kotler was a well-known proponent of marketing warfare strategy.

There were generally thought to be four types of business warfare theories. They are:

Offensive marketing warfare strategies
Defensive marketing warfare strategies
Flanking marketing warfare strategies
Guerrilla marketing warfare strategies

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Write to inspire

1. Get out of your head and write from your heart.

2. Some write to inspire and some inspire to write. (Alankrita)

3. All you have to do is to write one true sentence. Write the truest sentence that you know. (Ernest Hemingway)

4. It is okay to write garbage - as long as you edit brilliantly. (C.J. Cherryh)

5. Don't forget, no one else sees the world the way you do, so no one else can tell the stories that you have to tell. (Charles de Lint)

6. I write to inspire, to create, to motivate. (Christen Blades)

7. Look it your heart and write.

8. You don't write because you want to say something, you write because you have something to say. (F. Scott Fitzgerald)

9. If I waited for perfection, I would never write a word. (Margaret Atwood)

10. Better to write for yourself and have no public, than write for the public and have no self. (Cyril Connolly)

11. I write to inspire, I write to educate, I write to give voice to the voiceless, I write because my world depends on my work, I write because I want to he heard even without a platform. (Love Igbeboh)

12. By doing what you love, you inspire & awaken the hearts of others.

13. Work for a cause, not for applause. Live life to express, not to impress. (Grace Lichtenstein)

Wednesday 14 September 2011

Marketing Warfare Strategy

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