Criteria
1. Achieve a sense of closure
2. An impact
3. 5-10% of the entire speech time
Use quotation
1. Adds authority
2. Amuses listeners
3. Dramatize your speech
Techniques
1. Tell story or anecdote
Develop quickly
Make it short
Reinforce your message
2. Call for action
Clearly explain what action the audience should take
3. Ask a rhetorical question
4. Refer to the begining remarks
5. Summarize your main points
Repetition reinforces your message
TIPS FOR SUCCESS
1. Memorize your conclusion
2. End on time
3. Refrain from adding new points
CONCLUSION
"GREAT is the art of BEGINING,
but GREATER is the art of ENDING."
(Henry Wadsworth Longfellow)
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